New Enhanced eMarketing Features from Act! v17 CRM System

Oct 16, 2014 | General

AspenTech Consulting Group, Inc. is excited to unveil some of these new emarketing features from Act! CRM.  Let’s start the tour!

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A wide selection of stock email templates are available that allow your organization to tweak and adjust the look and feel of the email to suit your audience.

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With just a few clicks using Act! eMarketing features, you can create great looking email broadcasts that look like they to hours to develop.

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Following your email broadcast, Act! CRM eMarketing delivers a confirmation notice to you making sure that you know your email has been sent to your list, or, a segment thereof.

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What your end recipients see is a great looking professional email broadcast at the right time with the right message. And to make sure that everything looks the way you want it to, as the administrator you also “see what the user sees”.

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What would email marketing be without the use of social media sharing? Act! eMarketing allows your email broadcasts to synced and shared directly with your most important social media accounts such as LinkedIn, Facebook, and Twitter.

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As the administrator to your Act! CRM System, you need to know the important performance metrics of email broadcasts. Within your dashboard, you will easily be able to see important statistics such as:

  • Open rates
  • Click through rates
  • Scoring

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Save time and make your sales prospecting more efficient by selecting the contact information for only the subscribers who had high open and high click through rates of your email broadcast.

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Email reports within Act! comes complete with broadcast-specific metrics, statistics, and histograms so you get the complete picture of your email marketing activities.

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Act! CRM allows you to identify and flag subscribers that fit only your highest standards of interest for post-email sales follow up.

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For more information and a consultation on how these unique eMarketing features can benefit your business, contact the Certified Act! Consultants and Trainers at AspenTech Consulting Group, Inc.

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